The Shared Ground Floor
Finalist, Top 5
The Street in 10 Years
Site: Logrono, Spain
Team: SalazarSequeroMedina
student assistant for this project
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Finalist, Top 5
The Street in 10 Years
Site: Logrono, Spain
Team: SalazarSequeroMedina
student assistant for this project


The “Shared Ground Floor” recognizes that the street is a cooperative space, a space of change, and that it should be used more. The street is everyone’s domestic space.
We approach this project through a scalable implementation schedule, which operates in phases at different levels and requires the participation of numerous constituents – especially neighbors – for its implementation. The proposed format is open and flexible, and clearly expresses that the strategy to be followed will be tailored to adapt to new urban rituals and citizens’ needs. It is recommended that for a correct reading of our proposal, the four panels be studied at the same time, mounted horizontally, around the Timeline.
Our intention is that the proposal be understood as dense, fluid, accessible, integrative, changing and unexpected.
The ten-year strategy is articulated around five phases of implementation, through small-scale and progressive actions. The panels explain in more detail the actions included in each of them:
Phase 1. Platform:
Collective infrastructures, events programming, Concentrico as Quarry.
Phase 2. Ephemeral Actions:
Re-use of first floor premises, and start of renaturalization of the ground.
Phase 3. Long-term actions:
Extensive renaturalization and new urban rituals.
Phase 4. Shapeshifting and third lives:
Transformation, response to resulting interactions, regeneration.
Phase 5. Re-evaluation:
Achievements and challenges.
Each phase assumes revision which can be prolonged, repeated, leaving room to react.
The next edition of Concéntrico will serve to launch Phase 1: a platform to publicize the 10-year project for the Glorieta – Beti Jai – Duquesa de la Victoria urban axis, and to invite the public of Logroño to participate even in an ongoing conversation, which Concéntrico has been generating for the last ten years, and which now aims to permeate this area of the city as a zone of action and change.
The street in ten years? It is an opportunity.
*text written by SalazarSequeroMedina
We approach this project through a scalable implementation schedule, which operates in phases at different levels and requires the participation of numerous constituents – especially neighbors – for its implementation. The proposed format is open and flexible, and clearly expresses that the strategy to be followed will be tailored to adapt to new urban rituals and citizens’ needs. It is recommended that for a correct reading of our proposal, the four panels be studied at the same time, mounted horizontally, around the Timeline.
Our intention is that the proposal be understood as dense, fluid, accessible, integrative, changing and unexpected.
The ten-year strategy is articulated around five phases of implementation, through small-scale and progressive actions. The panels explain in more detail the actions included in each of them:
Phase 1. Platform:
Collective infrastructures, events programming, Concentrico as Quarry.
Phase 2. Ephemeral Actions:
Re-use of first floor premises, and start of renaturalization of the ground.
Phase 3. Long-term actions:
Extensive renaturalization and new urban rituals.
Phase 4. Shapeshifting and third lives:
Transformation, response to resulting interactions, regeneration.
Phase 5. Re-evaluation:
Achievements and challenges.
Each phase assumes revision which can be prolonged, repeated, leaving room to react.
The next edition of Concéntrico will serve to launch Phase 1: a platform to publicize the 10-year project for the Glorieta – Beti Jai – Duquesa de la Victoria urban axis, and to invite the public of Logroño to participate even in an ongoing conversation, which Concéntrico has been generating for the last ten years, and which now aims to permeate this area of the city as a zone of action and change.
The street in ten years? It is an opportunity.
*text written by SalazarSequeroMedina
